Buy out a city! – Antibes | France

The Brief

Client: Media Industry
Brief: To create an exclusive experience with real WOW factor
City: Antibes Juan Les Pins known for its Jazz Festival and its brand new intimate Congress Centre
Type of event: Annual meeting of International association for Media Intelligence & Communications Insight
Guest profile: CEO’s
Attendees: 500 guests from 40 different countries

Service Scope

  • Full service: Hotel and venue management, transportation, off site dining, activities and full event customization.


-The brief requested a venue but PW privatized the whole city, to make our clients feel Antibes Juan Les Pins was their own city for 3 days.

-Complete personalization of the streets in-between the hired Palais des Congrès and key hotels, with signage and carpeting lining the route.

-PW negotiated with the shops and boutiques to stay open in the evenings, especially for our clients pleasure.

-Privatization of the main square in Antibes for an exclusive bocce (boules) tournament.