An award winning incentive | Beijing & Other locations | China
“And amazing program including three notable government venues, 20 plus performances, ten scenic spots, and during the Imperial Gala Dinner at the Forbidden City, 400 professional servers”.
Client: BMW UK
Brief: Create program to ensure BMW’s most valuable team members are recognized, rewarded and ultimately retained
City: Beijing and other locations in China
Type of event: Incentive
Guest profile: Dealers and associates
Attendees: 350 guests
- Creative conceptualization and theming
- Full set build and AV production
- Full logistics management
- F&B management
- Ground transportation
-The programme used more than 20 off-site restaurants, three notable government venues, 20 plus performances, ten scenic spots, 60 professional tour guides, and during the Imperial Gala Dinner at the Forbidden City, 400 professional servers.
-Paciﬁc World drew on deep relationships with local authorities to obtain access to unique, historic and stunning venues that are nearly always off-limits to corporate events. Using these connections, we overcame security, transportation, power supply, tent construction and set-up time restrictions
-BMW Dealers chose from numerous options of high-quality activities, tours and dining experiences using an online platform, all requests were accommodated up to the last minute
-While most people had visited the Great Wall, a special preservation visit was arranged. This allowed programme participants the opportunity to help restore a dilapidated section of the wall. Each member of the BMW team that wished to support the project were given a brick to place on the broken wall, and with the help of a local operator, they were able to place it on one of the world’s greatest monuments.