Adventure at the desert! – Dubai

The Brief

Client: Automobile industry
Brief: An exhilarating one of a kind experience
City: Dubai & Abu Dhabi
Type of event: Automobile Incentive trip
Guest profile: Top Sales people
Attendees: 45

Service Scope

  • Customized team building event
  • F&B coordination
  • Desert Route Map
  • Logistics


-PW customized a self-drive experience where guests drove in their own new cars presented by the brand to the famous Al Maha resort.

-The group travelled exclusively by desert track without using the roads. Our team plotted a route that had no high dunes or difficult terrain, so guests could drive themselves safely. This involved gaining special permission from the Dubai Desert Conservation Team.

-Exclusive Lunch on the terrace at the Al Maha Resort, overlooking the spectacular desert.